(NBC News) Despite the downturn of American retail in recent months due to the COVID-19 pandemic, families hunkered down at home have splurged to stay entertained.
The toy industry saw a 22-percent spike in sales in April, driven by demand for family-friendly toys such as craft kits, puzzles and board games.
Hasbro, which saw an overall loss this quarter, said its game sales still surged more than 40 percent.
"We're seeing it across every category from preschool gaming to kid gaming, adult gaming, family gaming," says Hasbro CEO Brian Goldner.
Families grappling with canceled sports and summer programs are turning to their backyards to stay active and busy.
Sales of outdoor toys, pools and playground equipment is up 51 percent over the same period last year according to NPD Group.
"We're seeing here huge growth in these classic categories like skateboards and scooters and backyard fun," adds Toy Insider senior editor James Zahn.
Though some categories are up, sales of traditional toys, like dolls, are down.
This month Mattel reported a 14 percent drop in sales.
"Without kids accompanying their parents to the store on these trips you eliminate a little bit of what's always been called like the nag factor," Zahn says.
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Share this story More U.S. & World Stories GE selling century-old lighting unit to Savant Systems by Associated Press / May 27, 2020 BOSTON (AP) — GE is selling its lighting unit to smart home company Savant Systems for an undisclosed amount. General Electric Co. Chairman and CEO H. Lawrence Culp Jr. said in a statement Wednesday that the transaction is part of GE's ongoing process to be a more focused industrial company. Read the Full Article UPS driver stops to fix American flag in Oklahoma by CNN Newsource and Nexstar Media Wire / May 27, 2020 ADAIR, Okla. -- A video of a UPS driver in Oklahoma is going viral -- and even bringing some people to tears. The video, recorded over Memorial Day weekend, shows the unidentified driver taking a few moments during his route to fix a rolled-up American flag, reported KOKI. Read the Full Article Walt Disney World to reopen its Florida theme parks starting July 11 by Nexstar Media Wire / May 27, 2020 ORLANDO -- Walt Disney World announced on Wednesday it will begin opening its theme parks on July 11. Disney presented its plans for reopening after being shuttered along with Florida's other theme parks since mid-March because of the new coronavirus. Disney said it will open the Magic Kingdom and Animal Kingdom on July 11. Epcot and Hollywood Studios will open on July 15. Read the Full Article Top Stories 4 arrested in Springfield drug, weapons investigation More than 800 cases of people struggling to recover 1 year after tornadoes GE selling century-old lighting unit to Savant Systems Dayton announces program to increase outdoor seating at businesses UPS driver stops to fix American flag in Oklahoma Walt Disney World to reopen its Florida theme parks starting July 11 More Stories Belterra Park Gaming to lay off up to 60 percent of workers Nevada to reopen casinos June 4, welcoming tourists again Coronavirus in Ohio Wednesday update: 33,439 cases, 2,044 deaths reported Lake of the Ozarks business owner defends hosting crowded pool parties Read more stories Tweets by WDTN Latest Video on WDTN.com Long Term Recovery 5-26 IFF 136 and City of Dayton discuss SAFER grant application Body recovered at Buck Creek State Park Huber Heights Fire Division receives donation Glen Helen Nature Preserve drowning victim identified Body found in car identified Don't Miss CAUGHT ON CAMERA: 10-year-old girl scares off intruder Dramatic video shows brothers rescuing man on New York lake Video Boy, 6, cracks open robbery case by reeling in sunken safe Caught On Camera: Good Samaritan braves inferno Video Cincinnati Zoo selling masks featuring Fiona, other animals Video Astronauts arrive for NASA's 1st home launch in decade Video Video shows pilot land between cars on Missouri highway after sudden engine failure Video Interactive Radar As Seen on 2 News As Seen on 2 NEWS / 1 day ago Fund works to save Glen Helen Preserve As Seen on 2 NEWS / 4 days ago Video Miami Valley Red Cross chapter collecting homemade face masks Local News / 5 days ago Video More As Seen on 2 NEWS
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